Do you wonder how people get it right to generate a stable income from selling info product ideas?
Or when you finally get inspired enough to start an info product, you don’t know what to do.
There is hope at the end of the tunnel as I am going to share 17 information product ideas that will inspire you to create something that is worthwhile.
1. Think Traffic
To kick the list off, I found this information product inspiring just because it gets you on the path to think ‘online income’.
When I first saw the name of the site I thought it meant literal traffic, however, I soon came to realize that the author wanted me to realize something, online traffic is a good thing.
You see, when you create an information product, you want people to discover your product and the only way you are going to do that is by generating traffic to your site.
2. Backyard Chickens
Say what now? How are chickens going to inspire me? I don’t even like chickens. That is not the point though.
The creator of this information product hit the nail on the head. You see, there are over 7 billion people on this planet and you will be surprised to know how many of them share your passion.
You need to find a niche, something very specific that people will search for to make your info product more appealing.
The more specific, the more detail.
You just need to find your passion and share your knowledge…at the right price of course.
3. RC powers Hobby planes
I don’t know when last you visited a hobby shop, but RC models are expensive!
People will fork out thousands of dollars to feed their addiction, I mean hobby : )
RC model enthusiasts are no different and they will pay good money for anything related to their hobby.
Dave Powers created this neat little info product and he sells anything from tips and advice to maintenance and repair.
4. Zen Habits
The health and fitness industry is booming and as the saying goes, the fit is the new skinny.
People spend more and more time and money to look good.
But the Internet is filled with junk and plenty of sites that just want to take your money.
Authenticity and passion sell.
If you have a passion for something, take the time to design a quality product that people can benefit from and the product will sell itself.
5. Microsoft Excel by Infinite Skills
Here is a nice little info product aimed at skills.
People are constantly on the lookout to improve their skills to further advance their careers or change careers.
This product saw a gap in the market and took on the intimidating Excel.
If you are a guru of some or another skill, you can use your talent to create a comprehensive course that will help others.
Again, if the product is good, word of mouth will bring in most of your new clients.
6. Cake Decorating for Fun and Profit
If you haven’t realized it yet, a niche will get you far in the world of selling information products.
Take this little product for example. Jodi Schweiss developed a short video course on Udemy that is generating around $18,000 of income.
The key is short actionable tutorial videos that are easy to follow and inspires.
If you don’t mind giving away a small service fee to a third party hosting site, you definitely need to use something like Udemy.
It frees you up to develop new content and keep your existing stuff fresh.
7. The 300 Workout
The health and fitness industry does it again, even though they got a bit of help from Hollywood.
People are obsessed with popular culture and if you are fast enough to spot a craze, you can cash in on the wave.
Using popular media to fuel your product is not a bad idea.
You just have to make sure you can generate enough traffic by wording your product correctly and the movie will do the rest.
8. Man vs Debt
Almost everybody has it, but nobody wants it, debt.
The problem with debt is that once you rake up a little of it, you struggle your ass off to get rid of it.
It’s like a garden weed that just doesn’t want to die. Adam Baker and his wife used their life experience to create a product to help people get rid of their debt.
The wonderful thing about this product is that it is based on personal experience and speaks to the vast majority of people.
It’s authentic and genuine and really works.
9. Nerd Fitness
If you want to take on a wide subject like fitness, narrow it down to the differences in people.
Steve Camb took the fitness world and tailored it for nerds.
He took a specific target audience and aimed his product directly at them.
This is the best feature of this info product.
It took the target audience’s world and incorporated it into his product and voila, the followers grew.
10. Chinese with Mike
If you are in the mood to join a market that is already flooded, you need to find a way to stand out.
That is very possible if you don’t try and copy someone else’s way of doing things.
Take Mike, for example, another Chinese course, but the delivery is epic.
His persona is entirely different than anything else out there and it works. If your content is good and ready, start to develop your monetization strategy and you are good to go.
11. Hollywood Physique
Here is another fitness product that got it right to make it in a very saturated niche.
Instead of focusing on products that instruct you on how to get ripped, these guys took to the bodies of Hollywood and tailored products that would enable the user to get a body of a star.
The strategy that this product uses to gain attraction is through proof of concept.
The creator used a simple formula for explaining what the product can do and added the proof to show that the product is legit.
12. Evernote Essentials
Here is another chap that took a complicated product that people loved to use, but struggled to master, and educated them to become professional users.
Brett Kelly saw the popularity of Evernote and realized its complexity so he created an all-in-one guide on how to use it, simple, right?
You might also know of a hot product that is used by many people and you might just be an expert. Take that knowledge and make a course.
Use screenshots, instructions, and videos. If your product makes a complicated thing easy, you will reap the rewards.
13. No Meat Athlete
Here is another example of an information product that scaled a wide niche down to a very specific group of people within the niche.
Being very much the same as the Nerd Fitness, this blog speaks to the vegan.
The great thing about trimming down a niche like this is that you create a product that your customers can relate to.
They instantly fall in love with the product because it speaks to their hearts.
14. Ready for Raw
This is another example of a niche-focused information product.
The creator of the course however first published a book to stamp her authority on the topic of cooking with raw foods.
Once she made a name for herself, it was easier to market her products.
She did, however, switch over and make more video tutorials.
Video products typically work better because of the richer experience you gain from it and the brain processes video faster than text.
Be honest, what do you prefer, reading a tutorial or watching an expert at work?
I definitely choose the latter. Long story short, if you are an authority in an area, use it to your advantage.
15. Snowboard Addiction
Who doesn’t like to snowboard?
I mean really snowboard, not falling your ass off trying to stop. Here’s a snowboard enthusiast that took his passion and used it to teach others how to do it just as well.
The cool thing about his product is that it is diverse.
Yes, it caters to a very specific niche, but within the niche, you can really pump up your income with affiliate products.
You don’t have to only stick to the info product, you can always add related merch to supplement the information you sell.
16. Make iPhone and iPad Games in Less than 1 Hour
Mobile gaming is a multi-billion dollar industry.
The majority of free games are ad-supported and if you can design a simple game that looks good, like Candy Crush, you are in for some big money.
This info product struck gold due to gaming’s popularity.
The best lesson to learn from this product is that it sticks to the heading, they don’t try and teach you extra stuff.
Everything is aimed at creating games, nothing more and nothing less.
17. Fluent in 3 Months
I have tried a couple of times to learn a new language and end up quitting just after I learn how to say hello and ‘where can I find some good food and drink?’
My problem was that it just took too long to get anywhere.
My struggle, however, is not my own. Many people go through the same thing.
Benny spoke right to that frustration when he designed this course to help you to fluency in any language within 3 months.
That is all there is to it, find a problem that many people have and design something to solve that problem.
What’s Your Expertise?
Now that you have a bit of inspiration, it’s time to take the next step and really go for it.
Honestly, what do you have to lose? Decide what is your expertise and turn it into an info product you can sell and make money online.
Download this free report “Online Course Profits” to see how well people are actually doing in the online course world.
Invalid shortcode parameters